Why LIT Comms?

Someone asked me today, “How did you get here, starting Life Is Theatrical Communications?”

I’m glad you asked. And I feel like this would be a popular question, so I might as well blog it up to share in the future. 

The spark that actually caught was getting laid off after two years with a mental health storytelling non-profit. In reviewing my work experience, renovating my resume, and applying for hundreds of jobs, I realized what I looked for I could create for myself. I’ve worked in communications since I was in the Navy, and even more in college. Still more in retail management and sales. I’ve worked with community theatres, grants panels, and schools. There is undoubtedly a common thread throughout my work history.

I desired to work in storytelling, and in corporate terms that would usually mean marketing and communications. But that’s the thing, I don’t want to speak in corporate terms. I want to wear fun, loud clothes, get the tattoos and piercings, and color my hair when I want. More importantly, I want flexibility in a job so that I can Papa when I need to be a Papa. Dropping off the kids and picking them up from school. Taking them to activities and adventures. Being maximally available and present. But we all know that love doesn’t pay the bills, so I need to find marketable skills that fund and support the development of physical and mental health.

At this time I’m focusing mostly on local small businesses and artists. People I meet in person at art fairs and markets. Creators that don’t need a full-time social media person, but could definitely use someone at a fraction of the time. That’s where I come in a few hours a month, something financially manageable and definitely beneficial. I learn more about you and your business and I tell your story on my website, my social feeds, and eventually your social feeds. I share the stories that you share when people ask about your craft. I herald your art. You can focus on winemaking, cooking, painting, carving, or whatever your skills are in, and I’ll focus on what my skills are in, storytelling, heralding, and sharing online.

I can’t pinpoint if it’s because I’m a middle child or because I’ve spent the majority of my life making myself small, but I love telling stories and being heard. I want to tell your story. You are good at what you do and people should hear about it. We can both improve our lives by partnering in this way. And since I’m my own boss, I also get a say in if I want to amplify your business or not. I’m here to lift up others that make life better for others. I’m not here to amplify hate, exclusivity, or any of that. That’s not the type of business I want to operate in.

So what do you say? Let’s find a time to chat so I can learn more about what you do, what you’re looking for, and how I can help. LIT Comms could be the way to illuminate your next steps.


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